Why This Kolaveri Di
| "Why This Kolaveri Di..." | ||||||||
|---|---|---|---|---|---|---|---|---|
 Dhanush recording the song in AM studios | ||||||||
| Song by Anirudh Ravichander (composer) & Dhanush (singer) from the album 3 : Music From The Motion Picture | ||||||||
| Released | 16th November 2011 | |||||||
| Format | Digital download | |||||||
| Recorded | 2011 at AM Studios | |||||||
| Genre | Filmi | |||||||
| Length | 4:08 | |||||||
| Label | Sony Music | |||||||
| Writer | Dhanush | |||||||
| Producer | Anirudh Ravichander | |||||||
| ||||||||
Why This Kolaveri Di (Tamil: வொய் திஸ் கொலவெறி டி; English: Why this murderous rage, girl?) is a song from the upcoming Tamil movie 3, due to be released in 2012, composed by Anirudh Ravichander. The song is penned and sung by popular Tamil movie star Dhanush.[1] A promo of this song was released on YouTube[2] on 16th November 2011, and it instantly became viral on social networking sites for its quirky "Tanglish" (Tamil–English) lyrics.[3][4] Soon, the song became the most searched video on YouTube.[5][6]
Contents[hide] |
[edit]Background
According to composer Anirudh Ravichander, the director of the movie, Aishwarya Dhanush demanded a light-hearted fun song about love failure. He had come up with a tune in twenty minutes. Anirudh further recalled that, he was not aware of what mood Dhanush was in, for he [Dhanush] started singing in broken English and came up with this in 20 minutes.[7]
As Dhanush says, it's a song fit only for bathroom singers. Its simplistic and rustic beats make it more catchy to the commoner. Heartbreak is a phenomenon almost everyone can relate to. The song was initially leaked to the internet, and the makers, having noticed its popularity, decided to go for an official release.[8]
[edit]Lyrics
The lyrics of this song is rather simple and is written in the easiest form of Tanglish, a mixture of Tamil and English. The lyrics portray the feelings of an average Indian boy, who has failed in love, or who has some problems with his girl. The song starts as mentioned below:
 | Why This Kolaveri Di (Leaked version) feat.Dhanush |
| Problems listening to this file? See media help. | |
"Yo boys I am sing song, soup song, flop song. Why this Kolaveri Kolaveri Kolaveri Di, Why this Kolaveri Kolaveri Kolaveri Di."
[edit]Glossary
- Why this Kolaveri Di?: Why do you have this Kolaveri, Girl? (Represents the guy's feeling after his girlfriend ditched him).
- Kolaveri: Urge to Kill/Torment/Hurt (meaning varies on situation) someone. Used in a lighter vein in the song and Tamil slang.
- Soup Song: A song about failing in love.
- Soup Boys: Men who have failed in love.
- Sariyaa Vaasi: Play the music properly.
- Showed me Bouv-u: Rejected me (When you go near a dog, it barks 'Bow' which means, go away don't come near me. Similarly when you go after a girl and she shoos you away, it is called showing 'Bow-u'. In a funny way.)[9]
- Da or Mama: Tamil variant of "Dude" or "Bro"
- Di: Tamil variant of "Girl" or "Babe"
- Notes eduthuko… Appadiye kaiyla snacks eduthuko: Take notes... And have some snacks in hand. (This line precedes the verse in which Dhanush sings about having Scotch Whiskey. In India, it is customary to have some snacks alongside alcoholic drinks).
- Appadiye kaiyla sax eduthuko: Even though the youtube viral video lyrics mentioned 'snacks' & Dhanush's lip movement matches the words Snacks, popular alternate understanding is its actually Sax as for Saxophone, as the song continues into a saxophone tune pa pa paan pa pa, and the singer hints the player to play the music properly 'Sariyaa Vaasi' then after a hiatus in the middle the song starts again 'one, two, three, four' the Saxophone is actually played in the same pa pa paan tune.
[edit]Music video
This song was initially leaked on the Internet, and the makers, having noticed its popularity, decided to go for an official release.[8] The music video features the actor-playback singer Dhanush singing the song in AM Studios, and composer Anirudh at the piano, while Dhanush's wife Aishwarya Rajinikanth who is the director of this movie and co-star Shruti Hassan watch along and give suggestions.[3]
[edit]Release
Upon release, the hashtag #kolaveri topped the Indian trends in Twitter on the evening of 21 November 2011.[10] Within 8 days of the video release, the song has more than 4 million views on YouTube. The video also saw a million shares on Facebook and trending continuously on Twitter. The song is also a hit among non-Tamilians as well due to the lyrics, which is partially Tamil and English.[11] .[12]
[edit]References
- ^ "Why This Kolaveri Di?". Sify. 17 November 2011. Retrieved 23 November 2011.
- ^ "YouTube Video". YouTube. 16 November 2011. Retrieved 23 November 2011.
- ^ a b "Why this kolaveri di?". Sify. 17 November 2011. Retrieved 21 November 2011.
- ^ "Kolaveri is the most searched video". 21 November 2011. Retrieved 23 November 2011.
- ^ "Danush's '3 - Why this kolaveri di' a smashing hit - Video". KollyInsider. 19 November 2011. Retrieved 19 November 2011.
- ^ "Why this 'Why his Kolaveri'?". The Hindu. 23 November 2011. Retrieved 23 November 2011.
- ^ a b Ramanujam, Srinivasa (11 November 2011). "'3' songs leaked!". Times of India. Retrieved 21 November 2011.
- ^ "Why this kolaveri?".
- ^ "Kolaveri di song goes viral on Net". The Times of India. 24 November 2011. Retrieved 24 November 2011.
- ^ "The Kolaveri Di phenomenon". The Times of India. 23 November 2011. Retrieved 23 November 2011.
- ^ "Kolaveri Di: Tamil actor Dhanush's studio rendering of bathroom crooning becomes a global rage". The Economic Times. 23 November 2011. Retrieved 23 November 2011.
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